For A Community Action Agency, Non-Profit Organization
Non-Profit Brochures, flyers, inserts and other printable marketing materials are a part of our marketing strategy. This Community Action Agency needed to Brand itself back to its roots and Print Collateral materials including brochures were part of re-branding.
In our other blog posts in this Series (links below), we describe other facets of marketing strategies and what we did to assist Community Action. Efforts included a new website design, annual reports, fundraisers, online paid ad campaigns, social media, custom website design and features and more.
Print Brochures and the Goals of the Client
Below are images of clever non-profit brochures we designed that created simplicity and efficiency. Staff at the Agency needed a flexible brochure system. They needed to represent each department at separate trade shows and public events. When meeting with a senior citizen or family, they needed a small panel brochure to tell the story.
The Master Brochure was created as a Tri-Fold and each department had a single panel insert for their department’s services, printed front and back in 4-color. Each 1/3 panel insert could be presented as a stand-alone piece for the purposes mentioned, or also to be inserted into the Master Tri-Fold as a complete package. The Master Brochure is a summary of departments and services while the panels provide more detailed information. Following are snapshots of each with a .pdf Link to each product sent out for printing.
Master Non-Profit Brochures – A “Flexible System”
The Front and Back of the Master Tri-Fold Brochure, when folded creates a ‘pouch’ in which the 1/3 panel inserts are easily tucked into.
Brochure Panel Inserts – 1/3 Size
Brochure Panel Inserts when printed on the front and back, are stand-alone panels or can serve as part of the whole brochure system.
Head Start Early Education Program
Services -volunteer Programs Front and Back Panels
Community Services Programs Front and Back Panels
Senior Services Programs
Take a look at other projects associated with this non-profit
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